The read before the next decision.

Coming up with a digital marketing strategy for a new brand is immensely tricky as there is no particular formula that has been tried and tested especially for your brand before and that has worked for you. You have to figure out everything from scratch. Your marketing goals at the inception are way different from […]

During festive seasons or some other occasions, a lot of people shop for products online. Many products are being sold at throw-away prices and the volume of ads running itself is very high. Creating a new static ad post for each and every product that you are selling can be inconvenient and time consuming. Here’s […]

Recently we came across a few leads who were looking for better result on Amazon and other online selling platforms. As a digital marketing company, we had not done it before, but one thing was sure – Amazon, just like other online platforms is based on experiments, keywords, and testing. So we took it as […]

For the brands consulting a digital marketing agency for their marketing requirements, a common question is what services to avail and what to choose – social media marketing or email marketing. We get that question a lot and we thought why not list down the basic points that will make the decision easier? Before we […]

On a daily basis, we get many calls and emails from the people who have recently ventured into a new business. As a digital marketing agency, this has become a part of our daily lives. However, since most of the businesses are just entering the field, they are confused regarding the actual working and more […]

Since the time the ground for Artificial intelligence was getting ready, digital marketers were still not sure whether it was going to be a game changer in the business, or just another digital marketing trend that will fade away with the bombardment of constantly upgrading technology. They were not sure about the application and execution of the AI […]

8 SECONDS – That is the attention span of human beings these days. Maybe this single fact is enough to emphasize the need of constantly reminding people about your brand / service. However, here’s one more – According to a research, 96% of the visitors on your website do not visit to buy, and that’s […]

As a SEO Company, we come across a variety of clients and their variety of queries and doubts regarding the digital marketing scenario. One of the most common aspect is, yes – about the budget. Many businesses who are trying Digital Marketing for the first time have an impression that digital marketing is very expensive […]

Social listening is not just a fancy marketing term anymore. It has become a necessity for all the brands to thrive and grow in a competitive market place and most of the digital marketing companies have actively started using this. Till a last few years, listening was limited to the feedback that the customers provided […]

While planning a marketing campaign, a lot of us are confused between whether to go for Search ads or Display ads, many a times, we are not sure what will work out and we try to exploit both the options. However, that does more harm than good. If you’re outsourcing PPC management services, the agency […]