The read before the next decision.

A complete behind-the-scenes case study on how Impulse Digital created a Lakmé-inspired AI UGC video using generative AI tools, covering process, tools, and results.

Introduction  AI video generation is no longer just about making experimental visuals. It is quickly becoming a serious production tool for brands, agencies, creators, and marketing teams that want faster content creation without compromising on storytelling.  Recently, our team experimented with creating a Lakme-inspired beauty UGC video entirely with AI tools. The idea was to build a reel that looked premium, relatable, natural, and […]