The read before the next decision.
Have a Startup? Here Are 7 Tips To Spend Your Marketing Money Wisely
On a daily basis, we get many calls and emails from the people who have recently ventured into a new business. As a digital marketing agency, this has become a part of our daily lives. However, since most of the businesses are just entering the field, they are confused regarding the actual working and more […]
E-commerce Website Redesign: A 10 Point Checklist Before You Begin
Nobody likes to see the same things everyday right? Similarly, you don’t want the visitors on your website to get bored of the same thing again and again. So that’s why Website Redesigning is necessary specially for an E-commerce website. Once your Website is redesigned, it might look attractive to the visitors and improve their […]
What’s New? 10 Latest Facebook Updates That You Must Be Aware Of
For a digital marketing agency like us, being up to date with the new upgrades and technologies is given. However, there are many small businesses and brands who have not outsourced their digital marketing activities to anybody. For them, we have listed down the latest innovations and news regarding Facebook updates. Let’s see what are […]
Combining the Power of Search & Social to Get the Best for Your Brand
Here’s a scenario – when a person wants to buy something, they’ll first do a quick Google search for the product or a service. They’ll check the official websites, they’ll check the review sites, they will read the reviews. Later, they will check the social media channels for the same products / services. They will […]
Should you use social media polling for your brand? 100% votes says YES!
10 out of 9 people use Instagram Polls in their stories regularly! Yes, the math may be wrong, but the fact that people are using stories so often is not an exaggeration! Polls are a big hit amongst today’s social media users. And why it shouldn’t be? Social media polling is one of the most […]
What is Audio branding and how to leverage it for your brand
When we say that brands are occupying our world and marketing is enveloping our day-to-day lives, we are not exaggerating. The case in point is audio branding. When we think of a certain brand, the things that first come to our minds are the logo, taglines, positioning, colours, and so on. However, when you assign […]
7 Smart Ways to Approach Mobile Searches for Better Results
As a SEO company, we witness the dynamic shifts in the trend every day. There’s always something new happening in the digital marketing world. Nobody can deny the importance of smartphones in today’ world. In a past few years, mobile searches have gone up tremendously. Search CPCs have been increasing for smartphones for the last year. […]
All you should know about the Changes to the Facebook Custom Audience
Facebook has introduced yet another change that will have an impact (a positive one, ofcourse) on the social media marketing activities. A Custom Audience from a customer list is a type of audience you can create made up of your existing customers. You can target ads to the audience you’ve created on Facebook, Instagram, and […]
5 Important SEO Metrics Which You Should Be Aware Of
Even before Facebook announced its decision to be a more ‘social’ social media platform, Google already had many parameters in place for making sure that their platform would offer the best to the users by coming up with the most relevant and quality search results. For this, they set many SEO metrics. Even though there’s […]
How PR & SEO goes hand in hand, even in 2018
How does PR help in your SEO? Many companies side line PR in their marketing activities, especially the new ones relying solely on digital media. But PR, though a traditional marketing effort, can have a lot of influence on your search engine rankings. Here’s how – Backlinks Till date, backlinks are still one of the […]