The read before the next decision.

With New Year around the corner, most digital marketers are evaluating their previous year’s performances and are contemplating new strategies for the upcoming year by predicting the possible changes in the digital ecosystem. Here are some social media trends we may see in 2019. 1. Good content will top the game The content was, is […]

With Google algorithms changing and social media sites bringing in a lot of new features, the content marketing landscape goes through a lot of changes every year. Here are some of our predictions on what content marketing trends 2019 will look like. 1. Voice search The volume of voice searches has increased exponentially due to […]

Google will be shutting down the older version of Google Console on 13th December 2018. Being a company that provides SEO services in Mumbai, we rely a lot on this tool. Here are a few changes that will take place as we transition from the older version to the newer version of this tool. But […]

“Keywords are the key” is something that we have heard very often. It’s a very common notion that one needs to optimize for the keywords that have a high search volume to get more traffic, convert sales or whatever the business goals are. However, the keyword game isn’t that easy. And probably that’s why it’s […]

Page speed is undoubtedly one of the biggest factors that affect the search engine rankings. A brand with a digital presence simply cannot overlook the speed that its website takes to load various elements of the page, be it content, images, videos etc. More the loading speed, the higher will be the bounce rate. The […]

Compared to Facebook and Instagram, Twitter is still considered a highbrow platform. The attitude of brands and marketers towards Twitter as a marketing platform is totally different compared to the other channels and that’s why, they fail to make the best use of it. Twitter, like other social media marketing platforms rolls out various features time to […]

With more than 1 Billion monthly active users, Instagram has become a very popular social media channel. For social media marketing teams of many brands and agencies, Instagram is one of the unavoidable platforms with a lot of amazing features. More than 500 Million users are active on this platform every single day. Thanks to […]

During festive seasons or some other occasions, a lot of people shop for products online. Many products are being sold at throw-away prices and the volume of ads running itself is very high. Creating a new static ad post for each and every product that you are selling can be inconvenient and time consuming. Here’s […]

Recently we came across a few leads who were looking for better result on Amazon and other online selling platforms. As a digital marketing company, we had not done it before, but one thing was sure – Amazon, just like other online platforms is based on experiments, keywords, and testing. So we took it as […]

For the brands consulting a digital marketing agency for their marketing requirements, a common question is what services to avail and what to choose – social media marketing or email marketing. We get that question a lot and we thought why not list down the basic points that will make the decision easier? Before we […]