The read before the next decision.

Page speed is undoubtedly one of the biggest factors that affect the search engine rankings. A brand with a digital presence simply cannot overlook the speed that its website takes to load various elements of the page, be it content, images, videos etc. More the loading speed, the higher will be the bounce rate. The […]

Compared to Facebook and Instagram, Twitter is still considered a highbrow platform. The attitude of brands and marketers towards Twitter as a marketing platform is totally different compared to the other channels and that’s why, they fail to make the best use of it. Twitter, like other social media marketing platforms rolls out various features time to […]

With more than 1 Billion monthly active users, Instagram has become a very popular social media channel. For social media marketing teams of many brands and agencies, Instagram is one of the unavoidable platforms with a lot of amazing features. More than 500 Million users are active on this platform every single day. Thanks to […]

During festive seasons or some other occasions, a lot of people shop for products online. Many products are being sold at throw-away prices and the volume of ads running itself is very high. Creating a new static ad post for each and every product that you are selling can be inconvenient and time consuming. Here’s […]

Recently we came across a few leads who were looking for better result on Amazon and other online selling platforms. As a digital marketing company, we had not done it before, but one thing was sure – Amazon, just like other online platforms is based on experiments, keywords, and testing. So we took it as […]

For the brands consulting a digital marketing agency for their marketing requirements, a common question is what services to avail and what to choose – social media marketing or email marketing. We get that question a lot and we thought why not list down the basic points that will make the decision easier? Before we […]

As a business you will try your best to provide quality products and services to your customers. However, no business is perfect and some glitches might occur along the way that might give your customers an unpleasant experience and affect corporate branding. Be it the product itself or the delivery, packaging, after sale services, return […]

A few days back I got a forward in a family WhatsApp group saying how to manage your phone usage with a 30-60-90 minutes’ rule (or something like that) where it says that you should avoid using your phone 90 minutes before going to bed! But well, we all know that is exactly the opposite. […]

In order to amplify your social media marketing efforts, you need to monitor them time to time and device your marketing strategies accordingly. Managing the social media profiles of so many clients across so many different digital platforms would have been chaotic had it not been for the many social media monitoring tools available to […]

Being a content marketing company, we are constantly creating, monitoring and optimizing content for our clients. We simply cannot stress enough on how indispensable it is to create the right content and to distribute it through the right channels at the right time for your business goals. Content being one of the top ranking factors […]