The read before the next decision.

April Fool’s Day Brand Ideas Gone Wrong 

While fooling each other and being pranked remains constant on every 1st of April worldwide. This day is widely celebrated worldwide as “April fool’s day”.  People take this opportunity to have fun and prank each other, making it an attempt to laugh over keeping all the mundane day-to-day activities aside. Right from people cracking jokes […]

LinkedIn v/s Facebook, What’s a Better Platform For B2B Business? 

Introduction    Today’s progressive and competitive market demands an active social media presence to mark the brand’s visibility in the market. In addition, B2B marketers must follow the right strategies according to their products or services on the ideal and relevant platform. Therefore, it is vital to make the best use of social media to get […]

impactful-women’s-day-campaign Id-as-2023-with-examples

Impactful Women’s Day Campaign Ideas 2023 With Examples 

“It takes months to find a customer… seconds to lose one” this quote by Vince Lombardi rightly specifies every business owner’s emotion. In the field of advertising, any important event or occasion is never missed…Why? It’s due to the emotions and cultural sentiments attached to each event or festival. One such important event is “International […]

Can You Use Memes in Advertising? Perks of Meme Marketing 

“A random meme read online would be a reason for you to smile without taking any effort”.   The tech-savvy generation is well-informed and massively connects with memes worldwide. For instance, if you are bored and want to refresh yourself, a random scroll through memes can make you giggle and all smiley. Yes, that is the […]

How can you Use Emojis in Advertising

How can you Use Emojis in Advertising? To Drive Better Results  

When was the last time you used an emoji in your chat? Think about it. We are now so familiar with using emojis regularly that we can’t imagine conversations without them anymore. Emojis are a creative way to convey human emotions through facial expressions. They help break down complex emotions and convey them by simplifying […]

Transform Employer Branding for Hybrid & Remote Working Employees, Know-How?  

  The working pattern has entirely transformed recently, especially post- Covid-19. Over the years, employees were only familiar with working from the office. However, the worldwide epidemic has changed our narrative of working patterns completely. It has dramatically affected many organizations’ working culture, such that they now grant their employees a Work from home facility […]

Short-Form Content Will Sweep Off The Internet; Know Why?    

  We are often so busy with our daily life that we rarely watch long content like a movie or web series, unlike if it’s a weekend or holiday. Instead, small breaks while travelling, working, and lunch make up for most of the user’s content consumption throughout the day.     Evolution of Short Form Content:  […]

Top 5 Limitations of ChatGPT and Why SEO Does Not Recommend It? 

In the recent age of evolution, we see constant upgrades and new methods introduced to simplify the content creation process. Open AI has made significant and evident footprints in Digital marketing by bringing in its advancements with multiple tools developed to elevate the content creation process drastically.    ChatGPT is a “Generative Pre-trained Transformer”, an Open […]

A Challenge to Test Dall.E 2: Even We Were Shocked by the Results  

Being a creatively evolving digital marketing agency, Impulse Digital makes sure to adapt to new trends & technological upgrades in the field of Digital marketing to upskill itself.    We introduced the team to Dall.E 2 through an exciting office activity.   The goal of this activity was to have fun & boost everyone’s imagination […]

7 Next-Gen Digital Marketing Trends for 2023

In 2022, we witnessed how Social Media marketing proved innovative for Advertising campaigns which helped big companies, groom, & nurture a valuable consumer base.   As we progress into 2023, there have been talks & predictions about a Digital ecosystem being developed to integrate all Social media & navigate the path toward a global audience creation.  […]