The read before the next decision.

Developing a business takes a lot of skills and effort but most importantly it needs connections; connections in the form of customers, mentors, employees, and peers who can assist you through your business development journey. And what better platform to build such connections than LinkedIn. According to statistics as of June 2019; 630 million people […]

Instagram now has a billion active users a month and generates approximately a million dollars in ad revenue every day. It’s such a big deal that everyone today is on Instagram and are chasing more followers. With such statistics it is natural that Instagram provides a great opportunity for marketing and brand development and is […]

From a simple photo sharing application to a huge platform Instagram has it all. Approximately 1 billion people use Instagram, from which 1 billion people use Instagram actively in a month. So, if you’ve been thinking of using Instagram influencer marketing for your business then this is the right time. Instagram influencer marketing can help […]

Social media marketing campaigns help in engaging and influencing audiences but wait only if you do it in the right way. Most organizations don’t consolidate social media marketing effectively into their advertising endeavors. Here are few common mistakes which are made while marketing on social platforms avoiding them might help you grow also with that […]

Social media is here and is here to stay. Sadly, many companies are struggling and can’t catch up with the constant change in social media and its new features. Digital advertising is a huge platform and there is no shortage of options to promote your product or services. But wait! Selecting an appropriate platform is […]

Google executes Google Plus giving it a kiss of death on 2nd April. The company revealed that a security breach, which was discovered in December affected 500,000 users including their email.id, address, occupation. With this discovery of the new bug, they have decided to a shutdown of all Google Plus APIs. This might occur within […]

With New Year around the corner, most digital marketers are evaluating their previous year’s performances and are contemplating new strategies for the upcoming year by predicting the possible changes in the digital ecosystem. Here are some social media trends we may see in 2019. 1. Good content will top the game The content was, is […]

Compared to Facebook and Instagram, Twitter is still considered a highbrow platform. The attitude of brands and marketers towards Twitter as a marketing platform is totally different compared to the other channels and that’s why, they fail to make the best use of it. Twitter, like other social media marketing platforms rolls out various features time to […]

With more than 1 Billion monthly active users, Instagram has become a very popular social media channel. For social media marketing teams of many brands and agencies, Instagram is one of the unavoidable platforms with a lot of amazing features. More than 500 Million users are active on this platform every single day. Thanks to […]

A few days back I got a forward in a family WhatsApp group saying how to manage your phone usage with a 30-60-90 minutes’ rule (or something like that) where it says that you should avoid using your phone 90 minutes before going to bed! But well, we all know that is exactly the opposite. […]