The read before the next decision.

Are you wondering why some of your social media buttons have disappeared from the knowledge panel or are appearing in a different order? Well, the reason is that Google has changed the way it used to decide how to acknowledge social media profiles and show them as direct links on the knowledge panel. But, before […]

Duplicate content penalties as a topic have been discussed numerous times on the web in various blogs discussions and conversations. A lot of people still think that Google penalizes website ranking for duplicate content. They are more afraid of duplicate content penalties than they are of spammy links. In this blog, we will bust the […]

What is a Google Ads Conversion Tracking Tag? One of the most important reasons for the success of paid campaigns on Google is the fact that they allow the businesses to track and monitor the campaigns and therefore accurately calculate the return on investment to the business. The Google AdWords conversion tracking codes thus become […]

Game of Thrones, The Avengers, Orange is the New Black, Stranger Things and many other such entertaining ventures have rocked our world for the last few years and created a massive impact on the global cultural scenario. And all of these are a form of video entertainment. Video is a massively dominant form of content […]

Instagram now has a billion active users a month and generates approximately a million dollars in ad revenue every day. It’s such a big deal that everyone today is on Instagram and are chasing more followers. With such statistics it is natural that Instagram provides a great opportunity for marketing and brand development and is […]

From a simple photo sharing application to a huge platform Instagram has it all. Approximately 1 billion people use Instagram, from which 1 billion people use Instagram actively in a month. So, if you’ve been thinking of using Instagram influencer marketing for your business then this is the right time. Instagram influencer marketing can help […]

Google advanced search operators are unique characters and commands that we can give to Google in the search query. They are the shortcuts for getting the best-refined result. In short, when we say refined results it means commanding google to slender down your results so instead of obtaining unrelated results, your search query returns you […]

Google has now introduced new commands in google search: the before and after commands. These commands help you find data before and after specific date, and also limits your searches while giving you the more accurate data. This command can be a temporary as google is testing on it, whether to continue or not will […]

What are responsive search ads? Responsive search ads are Google’s most pliable, latest update. Responsive search ads are the type of ads that allows you to add more text in your ad. Unlike text ad in this ad type, you can add 15 different headlines and 4 divergent descriptions. Descriptions and headlines together form up […]

Social media marketing campaigns help in engaging and influencing audiences but wait only if you do it in the right way. Most organizations don’t consolidate social media marketing effectively into their advertising endeavors. Here are few common mistakes which are made while marketing on social platforms avoiding them might help you grow also with that […]