The read before the next decision.

If you are a Game of Thrones fan and imagine your go-to brand designs a special offer for you that uses the GoT theme? Makes you feel special, doesn’t it? In-depth insights about your likings and behavioural pattern help the brand in deciding a special communication strategy for you. That is what exactly the big data does.  […]

A great content needs equally great social media boost for it to reach its target audience. Creating content on WordPress site is easy. Here, we list down some WordPress plugins to enhance your social media efforts. 1. SOCIAL WARFARE Social Warfare, along with its many other plugins, offers social media plugins customizable according to your needs. […]

Suppose you’ve to rush for a party and need a bouquet urgently, you search on your phone and click on a particular site, if the page doesn’t load, you instantly move to another. Having multiple tabs on the browser helps in multitasking but also implies that while a page takes time to load, you can […]

Indians love celebrations, and when it comes to our welcoming our beloved Bappa, the zeal increase 10 fold! The streets of India turn into a dance floor & Mumbai is an epicentre of the festivities. In this infographic, we are trying to take you behind the scenes of this extravaganza and show you the madness, […]

India has around 35 Mn LinkedIn users. So when it comes to using social media platforms for an official use, LinkedIn is equally important (if not more) for businesses. Apart from being a best digital tool for B2B marketing, it is a great platform to meet your potential customers, competitors, and best talent in the […]

Among so many measures that brands take to improve their relationship with the customers, an e-mailer is probably most close and personal. There are so many things that brand has to share with their customers/ users / clients. Though there are continuous updates on the website, official blogs, and all the social media platforms. However, all the techniques […]

  In today’s virtual world when there’s literally a deluge of so many websites and pages to go to; one of the important things that make your brand / website sail is a good SEO! Healthy SEO practices keep your website to be on the top of SERPs. Search Engine Optimisation is broadly divided into 2 […]

As many brands are inclining more towards digital media, the importance of visuals is on rise. Apart from the fact that visual elements are more appealing; the easy availability of digital tools has paved the way for better, visual-heavy content and media. One of those is Pinterest – a go to place when it comes […]

Just because social media looks glamorous, it doesn’t mean that it’s only about the metro cities. Majority of the social media users are from the tier 2 & tier 3 cities and they prefer to use the social media in their native languages. It is estimated that the next 100 Mn people using e-commerce will be from […]

We all must have seen the highly-acclaimed short film for Anouk – an apparel brand featuring a Lesbian couple. It got around 1.7 Mn hits on YouTube. It went viral because of its bold approach, lovely storyline, and natural acting. It was welcomed by all and content aggregating websites couldn’t stop raving about it. Shaking […]