The read before the next decision.
Mind to Cart: The 2025 E-Commerce Trends Reshaping Indian Retail and Consumption Patterns
India’s identity deeply vests in its diversity. The country is home to vast landscapes, rich cultures, and varied regions, each of these factors greatly shaping the mindset and lifestyle of its people. These factors contribute to the study and insight identification for businesses and marketers to understand their audiences and accordingly shape their business model. […]
How Evoking Emotions and Different Appeals is the Key to a Successful Advertising Strategy
Introduction The advertising industry is mainly growing, with its popularity felt almost everywhere around us. For example: On your way to work, you might have seen a hoarding, an ad on the bus or train and other transit locations, banners, or even on your mobile while using several applications between games and shows on television […]
How Apple’s VR Headset Is Going To Change The Game For Marketers
Apple kicked off its Worldwide Developers Conference 2023 on June 5 with its keynote, and the world hasn’t stopped talking about it ever since. The brand is trending everywhere you go from Twitter to Linkedin! And by now, you probably know what’s coming up next. So sit back and relax while we run you through […]
Planning to order from ONDC, But Is It Worth It?
All the hype created around the recent popularity of Open Network for Digital Commerce (ONDC) made us eager to try it ourselves. ONDC is a platform that has been gaining much attention and becoming popular. It is a platform that will completely transform the e-commerce industry’s functioning. It is a beneficial platform for both […]
Best AI Tools for Indian Audience to Use!
Today it isn’t surprising how we turn to Artificial intelligence (AI) tools for daily usage, much like a phone to a friend (whom we contact when in need). The ease AI has brought about in doing various tasks is beyond appreciation. Making it a massive use for working professionals as well as for educational purposes. […]
April Fool’s Day Brand Ideas Gone Wrong
While fooling each other and being pranked remains constant on every 1st of April worldwide. This day is widely celebrated worldwide as “April fool’s day”. People take this opportunity to have fun and prank each other, making it an attempt to laugh over keeping all the mundane day-to-day activities aside. Right from people cracking jokes […]
Can You Use Memes in Advertising? Perks of Meme Marketing
“A random meme read online would be a reason for you to smile without taking any effort”. The tech-savvy generation is well-informed and massively connects with memes worldwide. For instance, if you are bored and want to refresh yourself, a random scroll through memes can make you giggle and all smiley. Yes, that is the […]
A Challenge to Test Dall.E 2: Even We Were Shocked by the Results
Being a creatively evolving digital marketing agency, Impulse Digital makes sure to adapt to new trends & technological upgrades in the field of Digital marketing to upskill itself. We introduced the team to Dall.E 2 through an exciting office activity. The goal of this activity was to have fun & boost everyone’s imagination […]
A Complete Guide to Participate in Amazon’s Grand Product Sales Year Round
Introduction: Amazon experiences ten times more traffic than usual when it announces its grand product sales. These sales are held for a week or two on some special occasions of the year like New Year, Diwali, and so on. As a buyer, we have always been happy customers of Amazon’s discount sales, but here’s how […]
How to use Augmented Reality for Empowering your Digital Marketing Strategy?
Gone are the days when the augmented reality technology was a far-fetched concept limited to sci-fi movies. Today, it is an integral element of every marketing strategy. If you haven’t yet incorporated this technology in your list of marketing and advertising tactics, keep reading to know how you can use augmented reality to amplify your brand’s digital […]