The read before the next decision.

No matter how awesome you are, you need to constantly upgrade yourself to be ahead of the crowd and cut the clutter. It applies to brands as well. Latest Instagram stories feature reinforces the same. So even though it was doing perfectly fine without it, Instagram added the stories feature where the users can share the […]

If you are a Game of Thrones fan and imagine your go-to brand designs a special offer for you that uses the GoT theme? Makes you feel special, doesn’t it? In-depth insights about your likings and behavioural pattern help the brand in deciding a special communication strategy for you. That is what exactly the big data does.  […]

A great content needs equally great social media boost for it to reach its target audience. Creating content on WordPress site is easy. Here, we list down some WordPress plugins to enhance your social media efforts. 1. SOCIAL WARFARE Social Warfare, along with its many other plugins, offers social media plugins customizable according to your needs. […]

Suppose you’ve to rush for a party and need a bouquet urgently, you search on your phone and click on a particular site, if the page doesn’t load, you instantly move to another. Having multiple tabs on the browser helps in multitasking but also implies that while a page takes time to load, you can […]

India has around 35 Mn LinkedIn users. So when it comes to using social media platforms for an official use, LinkedIn is equally important (if not more) for businesses. Apart from being a best digital tool for B2B marketing, it is a great platform to meet your potential customers, competitors, and best talent in the […]

Among so many measures that brands take to improve their relationship with the customers, an e-mailer is probably most close and personal. There are so many things that brand has to share with their customers/ users / clients. Though there are continuous updates on the website, official blogs, and all the social media platforms. However, all the techniques […]

  In today’s virtual world when there’s literally a deluge of so many websites and pages to go to; one of the important things that make your brand / website sail is a good SEO! Healthy SEO practices keep your website to be on the top of SERPs. Search Engine Optimisation is broadly divided into 2 […]

Because digital marketing efforts are above everything else now, competition to rank your website higher in SERPs is cut throat. The brands use many ideas for SEO yet, it happens that ranking is not up to the desired goal. Thus, brands knowingly or unknowingly resort to a few practices which supposedly give quick results. However, little […]

While every other brand struggles hard to get at the top of SERPs and implement all the SEO practices, they often forget that the social media has an equally important role in improving the SEO ranking and improving the overall digital marketing experience. So here are some points that accentuate the importance of Social media to […]

With our PM’s call to #MakeInIndia & StartupIndia, a huge arena of opportunity has opened up for all of us. It also gives us a great and convenient platform to explore our passion as well as use the talent to venture into the field we always wanted. However, the process and efforts involved in introducing […]