The read before the next decision.
How the New Facebook Algorithm is Creating Ripples in Digital Marketing
What’s the news? Now that social media platform, especially Facebook has decided to stick to its social media roots, its after-effects have started to show on various brands that depend too much on Facebook and other social media marketing for their website traffic. A bit in detail In the latest news, Little Things – A […]
Machine Learning – 6 Ways How Search Engines Use It.
Machine learning has become a buzzword since 2017 and it continues to be so in this year as well. And why it wouldn’t be? It is the technology that making so many changes in our lives at such fast pace. We have also mentioned about this trend in our previous posts. We were reading that […]
How Blockchain is Going to Affect the Search Marketing
Blockchain is one of the most commonly used term since the second half of 2017, and it’s getting bigger and bigger in this year. Though it is a transactional process, digital marketing agencies and need to understand it to know what role it is going to play in search marketing. In this post, we take […]
Facebook algorithm acknowledges the importance of being social – What do influencers get?
Just last week we had shared this insightful article about how Facebook is going in a downward spiral because of its policies. Facebook has become an advertising and content sharing platform for the brands and media outlets and it’s no more a ‘social networking’ site as it claimed to be. People too, slowly started moving […]
How Artificial Intelligence is Going to Affect the Digital Marketing World – 2018
Since the time the ground for Artificial intelligence was getting ready, digital marketers were still not sure whether it was going to be a game changer in the business, or just another digital marketing trend that will fade away with the bombardment of constantly upgrading technology. They were not sure about the application and execution of the AI […]
How to use the micro-influencers trend in 2018!
As we mentioned in our Content Marketing Trends round up in the last blog post, micro-influencers are going to be a big deal this year onward. In this post, we are going to dive in the details of micro-influencers marketing and how does it work. Also, Instagram is a major platform for influencer marketing so […]
Easy tips you can follow & hope Instagram lifts the shadowban!
We received a lot of queries, comments, and suggestions on our last blog about Instagram shadowban and many users were curious on how to lift the ban and get the Instagram account back on track. In the same blog, we have already given detailed explanation of the concept and the tips to avoid Instagram shadowban […]
Remarketing: Why and How To Do It?
8 SECONDS – That is the attention span of human beings these days. Maybe this single fact is enough to emphasize the need of constantly reminding people about your brand / service. However, here’s one more – According to a research, 96% of the visitors on your website do not visit to buy, and that’s […]
SEO trends 2018 that you should watch out for
It’s that time of the year, and we are back with our predictions – The SEO trends 2018 that will rule; go ahead, and take a look! 1. Data Structured data will be a major ranking signal Even though Google has not officially announced structured data as a ranking signal, the brands, the marketers, and […]
Small budget for Adwords campaign? Here’s how to still make it work!
As a SEO Company, we come across a variety of clients and their variety of queries and doubts regarding the digital marketing scenario. One of the most common aspect is, yes – about the budget. Many businesses who are trying Digital Marketing for the first time have an impression that digital marketing is very expensive […]