Google’s Penguin 4.0 – Key takeaways
Google finally launched Penguin 4.0 search algorithm to the Penguin update that was introduced in 2012. Though it has not made any drastic changes; here’s how it will affect your website.
How to use Penguin 4.0 for your website’s benefit?
- Monitor your SERP (Search Engine Result Pages) position regularly
- Update your disavow file as per requirements – Do this on a regular basis so the unwanted backlinks are not stored.
- Audit your website for deep backlinks
- Keep a healthy backlink profile.
Mahendar Prajapati is an SEO Expert with 8+ years of experience driving growth for B2B, D2C, and content-driven websites. His expertise spans Local SEO, Technical SEO, YouTube SEO, content strategy, and link building strategy. Over the years, he has worked with 45+ clients, helping brands rank on Google’s first page and achieve 50 to 80% traffic growth. With proven expertise in YouTube SEO, Mahendar has successfully built his own YouTube channel with 3 lakh+ subscribers, showcasing his ability to scale digital platforms organically. His professional yet practical approach makes him a trusted partner for businesses aiming to strengthen their online presence.
