Key Responsibilities:

• Develop a robust social media strategy to boost following and visibility across various platforms.
• Identify and define the most important social media KPIs and monitor them regularly.
• Create a monthly social media calendar with relevant special days, hashtags, and occasion-specific campaigns.
• Organic performance and consultation: Consistently measure the performance of each social channel, make timely adjustments to improve performance and work cross-functionally as an informed consultant to make relevant recommendations to editorial strategy.
• Study and analyze the insights to fine-tune the social media strategy for more reach and higher engagement.
• Work in parallel with the performance marketing team on social media platforms to help optimise the campaign to deliver better results.
• Prepare and submit monthly reports to clients, covering various parameters including performance, reach, engagement, and ROl.
• Keep track of the latest trends, hashtags, and developments on social media and use it to create content and improve overall performance.
• Manage and oversee the creation of high-quality content - both written and visual - for the social media platforms.
• Platform experience and channel ownership: Lead what the visual look and feel of each platform looks like, the tone of voice and daily editorial optimisation.
• Audience Strategy: Social audience evaluation and segmentation across the brand's social media presence.
• Identify key cohorts of audiences and devise a "go-to" strategy to grow and scale these groups. The strategy will include a communication strategy on how to speak to these audiences and their content preferences.
• Engage, retain and grow our audience on social channels.

TECHNICAL SKILLS & QUALIFICATIONS REQUIRED :

• 2 years experience in a digital agency, preferably in social marketing or digital communications agency with a proven track record of managing social media, building online communities, and running ads on social media platforms.
• Likes to analyze data, insights, and performance metrics to boost engagement and reach on social media.
• Hands-on experience in social media data analysis using platform-specific tools as well as other analytics tools.
• Hands-on experience and success building and managing fan communities.
• Deep understanding of how cultural trends form, and the ability to anticipate and act on it.
• Unafraid of big risks and the ability to pivot without getting stalled by challenges along the way.
• Proven strategies that have helped build a brand on social media or led to improve conversions for a brand

PERSONAL ATTRIBUTES:

• Good communication skills - verbal and written.
• Collaborative.
• Strong strategic thinking and consulting skills.
• Self Driven.
• A proactive approach to work.
• Ability to keep up with the latest advancements in the domain.

Overview:

Elevate our current copy game to new heights. We’re looking for someone whose words are rooted in research, insight, relevance, and a dash of wit. Your copy should not only earn client praise but also drive measurable engagement across content assets and deliver better results for paid campaigns. We also need your creative input to boost our pitch conversion rate.

Core Requirements:

• Ability to work with brands in parallel for tactical campaigns and ongoing projects
• Asist the strategy team with minimum of 4 pitches on a monthly basis
• Guide a team of 2+ interns
• Work on 1 hero campaign copy every month in collaboration with the rest of the teams
• Act as a QC for overall content assets that get developed internally
• Attention to detail

What We’re Looking For:

• Exceptional written and verbal communication skills.
• A passion for storytelling and a flair for creativity.
• Ability to meet deadlines without breaking a sweat.
• Experience in copywriting for various platforms is a plus.
• At least 2 years in an agency setting is required.

Why Us?

We’re a dynamic team that values creativity and innovation. Here, your words have the power to make an impact. If you're ready to take your writing to the next level, apply now!

Apply Now: Let’s create something amazing together!

Responsibilities:

• The ability to work to establish a digital campaign strategy that is in sync with the brand’s philosophy and objectives across multiple platforms like Facebook, Twitter, YouTube, Pinterest, Instagram, Mobile and devise strategic content while upholding creativity standards of the agency.
• Monitor digital & new media industry trends and competitor offerings to identify potential business avenues and improve current offerings that lead to better value for customers and higher financial value for Impulse Digital.
• Driving innovation and creativity for the brands on board
• Interacting with the account planning team and devising an appropriate campaign strategy.
• Brainstorming and contributing to the Account Team’s efforts on brand strategy for the client.
• Sharing creative input on ideas and campaigns.
• Daily research regarding social media platform updates and trends and synthesise them to use in creative ideation with the design and creative teams
• Utilize analytics tools to gather data on campaign performance.
• Keep abreast of industry developments and digital marketing trends relevant to the market and clients.
• Working with the Account manager and Planning team to distil brand goals and help develop strategies as per briefs.
• Provide timely feedback to the internal teams and make sure appropriate revisions are made to the concept, design, etc
• Ownership of all brand goals and targets, managing tasks and timelines to ensure timely and successful completion of all the deliverables.
• Conducting adequate research & gathering relevant material for interactive content development.
• Creating innovative buzz around the brand, its product promotions, launches and brand-sponsored digital content.
• Utilize Analytics to analyse and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads and conversions.

Requirements:

• 4 years of proven experience in digital marketing strategy development and execution.
• Strong analytical skills and proficiency in data analysis tools.
• Deep understanding of the market and consumer behaviour.
• Excellent communication skills, both written and verbal.
• Creative problem-solving skills and a strategic mindset.
• Ability to work independently while maintaining high levels of productivity.
• Experience working with major brands in the digital space
• A creative mindset
• Must have agency experience

Are you a go-getter with a passion for Business Development? Impulse Digital Private Limited is looking for a Business Development Intern to join our dynamic team. As an intern, you will have the opportunity to work on exciting projects and gain hands-on experience in a fast-paced environment.

Responsibilities:

• Conduct market research to identify potential clients and market trends.
• Sourcing new B2B sales opportunities through outbound cold calls, emails, and aggressive follow-ups and arrange meetings with potential customers.
• Schedule and manage appointments for the sales team to close deals.
• Understand client requirement to effectively communicate value propositions.
• Create content which is fact filled, interesting and appealing to the target audience.
• Maintain accurate records of all sales activities and prospect interactions in the system.
• Assist in developing and refining the lead generation process.
• Assist in creating marketing materials and presentations.
• Handling social media, marketing, and public relations tasks as needed.
• Manage and update the company's social media profiles, including but not limited to Instagram, LinkedIn, and Twitter.
• Collaborate with the marketing team to integrate social media strategies into broader marketing campaigns.

Requirement and Skills:

• Strong communication and interpersonal skills.
• Comfortable with cold calling and initiating business conversations.
• Organized and able to manage multiple tasks efficiently.
• Keen interest in sales, marketing, and business development.
• Diligence and enthusiasm for quality results.

Note: This position is open only for candidates in Mumbai and Thane. Applications from other locations will not be considered.

Internship Responsibilities:

• Researching, designing and execution of social media campaigns.
• Assisting in monthly calendars to promote brands on social media platforms.
• Track and analyze social media engagement for various brands and campaigns.
• Stay up-to date with social media trends and create trendy reels/media content for social media.
• Curate and assist in creating high-quality and relevant content such as blogs as well as creative copy for social media posts.
• Ideate and coordinate with in-house teams to ensure smooth designing of campaigns and social media promotions.
• Creative ideation with Account Managers and Social Media Strategists.

Candidate Requirements:

• Passion for social media marketing and its best practices.
• Basic knowledge of Photoshop, Canva and other editing platforms.
• Excellent verbal and written communication skills.
• Ability to work collaboratively in a team environment.

Stipend : ₹6000

Internship Duration: 3 Months (Candidates could be inducted as a full-time employee basis their performance and availability of opportunity at the end of internship)

Internship Responsibilities:

• Conduct keyword research using tools like Google Keyword Planner, Ahrefs, or SEMrush.
• Optimize website content including titles, meta descriptions, and headings.
• Assist with on-page, off-page, and technical SEO strategies.
• Execute and support link-building campaigns, including identifying high-quality backlink opportunities (business listings, classified submissions, etc.).
• Manage backlink tracking and reporting.
• Monitor and analyze SEO performance using Google Analytics and Search Console.
• Stay updated with the latest SEO trends, Google algorithm updates, and link-building best practices.

Candidate Requirements:

• Basic understanding of SEO concepts
• Familiarity with SEO tools (e.g., Moz, SEMrush, Google Analytics, Search Console)
• Interest or experience in link-building strategies
• Strong written and verbal communication skills
• Eagerness to learn and grow in the digital marketing and SEO space

Core Mission:

We are seeking a talented Content Writer to craft engaging, high-quality content that resonates with target audiences and aligns with brand objectives. The ideal candidate will contribute to driving organic traffic, building brand authority, and creating value-driven content across multiple platforms.

Responsibilities:

• Write and edit clear, engaging, and SEO-friendly content for websites, blogs, social media, emails, and more.
• Collaborate with internal teams to understand content needs and ensure alignment with brand tone and goals.
• Conduct thorough research on industry-related topics to create well-informed content.
• Optimize content for SEO to improve visibility and organic reach.
• Proofread and edit content to ensure accuracy, consistency, and quality.
• Stay updated on content trends and competitor strategies to enhance creativity and relevance.
• Assist in content strategy planning and brainstorming sessions.
• Monitor content performance and recommend improvements based on analytics.

Qualifications & Requirements:

• Bachelor’s degree in English, Journalism, Communications, or a related field.
• 3-6 months of experience in content writing or a related role.
• Familiarity with SEO principles and content optimization.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of content formats across platforms (blogs, social media, web copy, etc.).

Skills:

• Excellent written and verbal communication skills.
• Proficiency in SEO tools and techniques.
• Research and analytical abilities.
• Creativity and ability to adapt writing style for different audiences.
• Time management and ability to meet deadlines.

If you’re a wordsmith who loves creating impactful content, join us to help bring ideas to life and make a meaningful impact!