{"id":1099,"date":"2017-06-08T12:32:36","date_gmt":"2017-06-08T07:02:36","guid":{"rendered":"http:\/\/www.theimpulsedigital.com\/blog\/?p=1099"},"modified":"2026-04-15T11:30:42","modified_gmt":"2026-04-15T11:30:42","slug":"google-adwords-features-2017","status":"publish","type":"post","link":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/","title":{"rendered":"Google AdWords Features you just cannot avoid this 2017"},"content":{"rendered":"

2016 saw some amazing AdWords Features by Google. \u00a0It did so, even in the beginning of 2017. The perk about this is that now there are some novel ways for paid advertisers to level up their campaigns in this year of 2017. Every new product and update has a benefit of its own that helps advance your campaign performance in a myriad ways.<\/p>\n

Here is a list of the top AdWords features that you just can\u2019t afford to ignore this year<\/strong><\/h1>\n

Expanded Text Ads<\/h2>\n

There was a short lived rumour\u00a0that in addition to removing all right-side text ads, Google was also testing a new ad format overall. Last summer\u2019s Performance Summit confirmed\u00a0this rumour when Google announced that it would be releasing expanded text ads. These ads allow you to create ads with a double headline that is longer. It also includes an 80 character description, and two additional \u201cpaths\u201d added to the Display URL. A lot of digital marketing agencies that offer PPC services<\/strong> <\/a>are extremely delighted by this, which is one of the new Google Adwords features as they can now be even more creative with their ad-copies. These expanded text ads have now been rolled out to all advertisers.<\/p>\n

 <\/p>\n

\"Expanded
\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Expanded Text Ads. Image Credits – PPC hubbub<\/strong><\/em><\/figcaption><\/figure>\n

\u00a0<\/strong><\/p>\n

Device Adjustments<\/strong><\/h2>\n

Last summer\u2019s Performance Summit made one of the biggest announcements that Google would allow advertisers to bid separately on tablet, mobile, and computer devices. This is one of the Adwords Features came as a massive blessing to many advertisers who have struggled due to the lack of ability to optimize among mobile, tablet, and desktop bids.<\/p>\n

Google released its Enhanced Campaigns feature in 2013, which competently created the ability to bid separately on mobile phones. Unfortunately, to the disappointment of many advertisers, they also lumped desktop and tablet bids together. According to this feature, if your ads were performing really well or really poorly on tablet devices, you could not amend bids to improve performance without also affecting desktop bids.<\/p>\n

The current new feature from Google allows advertisers to set separate bids for tablet, mobile, and desktop devices. Not just that, it also allows you to pick an anchor bid. Earlier, the anchor bid was the desktop\/tablet bid. If you wanted to make adjustments, you had to increase or decrease mobile bids. You can choose any of the three devices as your anchor and make adjustments to the other two devices with the help of the new feature. Companies that focus more on a mobile-device experience are the ones that benefit the most from this.<\/p>\n

 <\/p>\n

\"Device
Device Adjustments. Image Credits – Search Engine Land<\/strong><\/em><\/figcaption><\/figure>\n

 <\/p>\n

\u00a0Demographic Targeting<\/h2>\n

The\u00a0Demographics for search ads\u00a0feature released by Google gives you the ability to target specific demographics. This gives advertisers the ability to increase or decrease targeting toward ages and genders. This new targeting option is extremely useful for companies to know the specific age group or gender that most of their business comes from.\u00a0 This allows them to spend more on the searchers that are most likely to convert.<\/p>\n

 <\/p>\n

\"Demographic
Demographic Targeting. Image Credits – www.linkedin.com<\/strong><\/em><\/figcaption><\/figure>\n

 <\/p>\n

Campaign-Level Audience Targeting<\/h2>\n

Google made a significant update in December for many advertisers as it released the option to apply\u00a0Remarketing Lists for Search Ads at the campaign level. Previously, advertisers with huge ad accounts had to apply RLSA modifiers to every individual ad groups. They can now save time by directly applying it on a campaign level. This new feature makes it a lot easier to setup the initial RLSA bids. It also makes monitoring and optimizing performance a lot easier.<\/p>\n

\"Campaign<\/p>\n

\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Campaign Level Audience Targeting – Image Credits –\u00a0warroominc.com<\/strong><\/em><\/p>\n

Price Extensions<\/h2>\n

Google recently announced that price extensions will now be\u00a0available to show on all devices.<\/p>\n

Price extensions are a great new feature for businesses that have various services. These extensions allow you to separate out each individual product or services, the price and a brief description. It also sends every user to a service relevant landing page<\/strong>.<\/a><\/p>\n

 <\/p>\n

\"Google
\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Google Adwords Price Extensions. Image Credits – intice<\/strong><\/em><\/figcaption><\/figure>\n

The Future<\/h3>\n

If you\u2019re looking for a new way to improve your campaign performance and target your customers more efficiently in the coming year, this is exactly what you need. According to experts, this 2017 will be another successful year for the pay-per-click world due to a lot of improvements.<\/p>\n

 <\/p>\n

\"Future
\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Future of Google AdWords. Image Credits – Found<\/strong><\/em><\/figcaption><\/figure>\n
0<\/span><\/a><\/div> <\/div>
<\/div><\/div>
<\/div>","protected":false},"excerpt":{"rendered":"

2016 saw some amazing AdWords Features by Google. \u00a0It did so, even in the beginning of 2017. The perk about this is that now there are some novel ways for paid advertisers to level up their campaigns in this year of 2017. Every new product and update has a benefit of its own that helps […]<\/p>\n","protected":false},"author":2,"featured_media":5900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-adwords"],"yoast_head":"\nGoogle AdWords Features you just cannot avoid this 2017<\/title>\n<meta name=\"description\" content=\"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google AdWords Features you just cannot avoid this 2017\" \/>\n<meta property=\"og:description\" content=\"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\" \/>\n<meta property=\"og:site_name\" content=\"Home | impulse-blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theimpulsedigital\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-08T07:02:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-15T11:30:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"542\" \/>\n\t<meta property=\"og:image:height\" content=\"343\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mahendar Prajapati\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/x.com\/mahendar_prajap\" \/>\n<meta name=\"twitter:site\" content=\"@impulsedigi\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mahendar Prajapati\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\"},\"author\":{\"name\":\"Mahendar Prajapati\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/d7673487c262cf60fb642b3fa682c1da\"},\"headline\":\"Google AdWords Features you just cannot avoid this 2017\",\"datePublished\":\"2017-06-08T07:02:36+00:00\",\"dateModified\":\"2026-04-15T11:30:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\"},\"wordCount\":782,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg\",\"articleSection\":[\"Google AdWords\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\",\"name\":\"Google AdWords Features you just cannot avoid this 2017\",\"isPartOf\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg\",\"datePublished\":\"2017-06-08T07:02:36+00:00\",\"dateModified\":\"2026-04-15T11:30:42+00:00\",\"description\":\"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg\",\"contentUrl\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg\",\"width\":542,\"height\":343},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.theimpulsedigital.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google AdWords Features you just cannot avoid this 2017\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#website\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/\",\"name\":\"Impulse Digital\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#organization\"},\"alternateName\":\"Impulse\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.theimpulsedigital.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#organization\",\"name\":\"Impulse Digital\",\"alternateName\":\"Impulse\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/header-logo.png\",\"contentUrl\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/header-logo.png\",\"width\":150,\"height\":82,\"caption\":\"Impulse Digital\"},\"image\":{\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/theimpulsedigital\",\"https:\/\/x.com\/impulsedigi\",\"https:\/\/instagram.com\/_impulse_digital\/\",\"https:\/\/in.linkedin.com\/company\/impulse-digital-marketing-mumbai\",\"https:\/\/www.youtube.com\/channel\/UCzQglQAeXGI99Z-LZI9jBkw\",\"https:\/\/www.slideshare.net\/ImpulseDigital\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/d7673487c262cf60fb642b3fa682c1da\",\"name\":\"Mahendar Prajapati\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/mahendar-prajapati-96x96.jpg\",\"contentUrl\":\"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/mahendar-prajapati-96x96.jpg\",\"caption\":\"Mahendar Prajapati\"},\"description\":\"Mahendar Prajapati is an SEO Expert with 8+ years of experience driving growth for B2B, D2C, and content-driven websites. His expertise spans Local SEO, Technical SEO, YouTube SEO, content strategy, and link building strategy. Over the years, he has worked with 45+ clients, helping brands rank on Google\u2019s first page and achieve 50 to 80% traffic growth. With proven expertise in YouTube SEO, Mahendar has successfully built his own YouTube channel with 3 lakh+ subscribers, showcasing his ability to scale digital platforms organically. His professional yet practical approach makes him a trusted partner for businesses aiming to strengthen their online presence.\",\"sameAs\":[\"https:\/\/www.theimpulsedigital.com\/\",\"https:\/\/in.linkedin.com\/in\/mahendar-prajap\",\"https:\/\/x.com\/https:\/\/x.com\/mahendar_prajap\"],\"url\":\"https:\/\/www.theimpulsedigital.com\/blog\/author\/mahendar-prajapati\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google AdWords Features you just cannot avoid this 2017","description":"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/","og_locale":"en_US","og_type":"article","og_title":"Google AdWords Features you just cannot avoid this 2017","og_description":"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.","og_url":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/","og_site_name":"Home | impulse-blog","article_publisher":"https:\/\/www.facebook.com\/theimpulsedigital","article_published_time":"2017-06-08T07:02:36+00:00","article_modified_time":"2026-04-15T11:30:42+00:00","og_image":[{"width":542,"height":343,"url":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","type":"image\/jpeg"}],"author":"Mahendar Prajapati","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/x.com\/mahendar_prajap","twitter_site":"@impulsedigi","twitter_misc":{"Written by":"Mahendar Prajapati","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#article","isPartOf":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/"},"author":{"name":"Mahendar Prajapati","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/d7673487c262cf60fb642b3fa682c1da"},"headline":"Google AdWords Features you just cannot avoid this 2017","datePublished":"2017-06-08T07:02:36+00:00","dateModified":"2026-04-15T11:30:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/"},"wordCount":782,"commentCount":4,"publisher":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage"},"thumbnailUrl":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","articleSection":["Google AdWords"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/","url":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/","name":"Google AdWords Features you just cannot avoid this 2017","isPartOf":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage"},"image":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage"},"thumbnailUrl":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","datePublished":"2017-06-08T07:02:36+00:00","dateModified":"2026-04-15T11:30:42+00:00","description":"The year of 2017 is another successful milestone for all the digital marketers, with Google bringing in its amazing Adwords Features that cannot go ignored.","breadcrumb":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#primaryimage","url":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","contentUrl":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","width":542,"height":343},{"@type":"BreadcrumbList","@id":"https:\/\/www.theimpulsedigital.com\/blog\/google-adwords-features-2017\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.theimpulsedigital.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Google AdWords Features you just cannot avoid this 2017"}]},{"@type":"WebSite","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#website","url":"https:\/\/www.theimpulsedigital.com\/blog\/","name":"Impulse Digital","description":"","publisher":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/#organization"},"alternateName":"Impulse","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.theimpulsedigital.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#organization","name":"Impulse Digital","alternateName":"Impulse","url":"https:\/\/www.theimpulsedigital.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/header-logo.png","contentUrl":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/header-logo.png","width":150,"height":82,"caption":"Impulse Digital"},"image":{"@id":"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/theimpulsedigital","https:\/\/x.com\/impulsedigi","https:\/\/instagram.com\/_impulse_digital\/","https:\/\/in.linkedin.com\/company\/impulse-digital-marketing-mumbai","https:\/\/www.youtube.com\/channel\/UCzQglQAeXGI99Z-LZI9jBkw","https:\/\/www.slideshare.net\/ImpulseDigital"]},{"@type":"Person","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/d7673487c262cf60fb642b3fa682c1da","name":"Mahendar Prajapati","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.theimpulsedigital.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/mahendar-prajapati-96x96.jpg","contentUrl":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2025\/12\/mahendar-prajapati-96x96.jpg","caption":"Mahendar Prajapati"},"description":"Mahendar Prajapati is an SEO Expert with 8+ years of experience driving growth for B2B, D2C, and content-driven websites. His expertise spans Local SEO, Technical SEO, YouTube SEO, content strategy, and link building strategy. Over the years, he has worked with 45+ clients, helping brands rank on Google\u2019s first page and achieve 50 to 80% traffic growth. With proven expertise in YouTube SEO, Mahendar has successfully built his own YouTube channel with 3 lakh+ subscribers, showcasing his ability to scale digital platforms organically. His professional yet practical approach makes him a trusted partner for businesses aiming to strengthen their online presence.","sameAs":["https:\/\/www.theimpulsedigital.com\/","https:\/\/in.linkedin.com\/in\/mahendar-prajap","https:\/\/x.com\/https:\/\/x.com\/mahendar_prajap"],"url":"https:\/\/www.theimpulsedigital.com\/blog\/author\/mahendar-prajapati\/"}]}},"jetpack_featured_media_url":"https:\/\/www.theimpulsedigital.com\/blog\/wp-content\/uploads\/2017\/06\/google-adwords-features-2017.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/posts\/1099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/comments?post=1099"}],"version-history":[{"count":3,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/posts\/1099\/revisions"}],"predecessor-version":[{"id":5904,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/posts\/1099\/revisions\/5904"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/media\/5900"}],"wp:attachment":[{"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/media?parent=1099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/categories?post=1099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theimpulsedigital.com\/blog\/wp-json\/wp\/v2\/tags?post=1099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}